Scribus zine3/14/2024 The basic job of a press release is to explain what your book or magazine is about and why people should read it. If you can catch their eye, they might be willing to spread the word and help expand your audience.Ī well crafted press release could lead to interviews, a mention in a newspaper or magazine, blog posts, speaking engagements, or website traffic. It’s a smart way to showcase your project to a new group of influential people that may not be in your address book (journalists, editors, bloggers, publishers, book reviewers, and other industry leaders). High-quality imagery and videos can boost engagementĪ press release is a formal announcement sent to media organizations, literary publications, and public forums to notify people about your new book or magazine and generate buzz.Avoid using flashing, loud images, unless you have a very compelling reason to do so.And a blog provides valuable related content and establishes your authority as an expert in your niche. The homepage introduces your new book and might include a testimonial or two. What will your customers get, and how will they feel when they read your book?Įach page on your site should have a different purpose.How are you uniquely positioned to write this book?.What problem/issue/topic are you tackling?.Your website should answer questions such as:
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